Packaging design

Buttercrumble is proud to have partnered with an assortment of organisations — across food, drink, cosmetics, fashion, and gifts — to deliver packaging design that sells. Whether you’re a fledgling start-up or a household name — we’re here to help!


Discovery and concepting

The best outcomes are built upon strong foundations, therefore we begin our design process with research. We collaborate closely with our design partners to discover the best packaging solutions for their unique needs.

Research informs our concepts sketches and, in turn, we explore potential design directions together. This approach helps to minimise risk as all parties must be satisfied with the project direction before additional expenses incur.

This is demonstrated through our partnership with Beauty Kin (shown).

Photo credit: Ian Oliver Walsh


Trend research and forecasting

Remember — you may not be your own customer and design should not be led by personal preference. We place audiences at the heart of our solutions to guarantee commercial success.

Consumer behaviours can influence packaging design, thereby we keep ahead of the latest retail trends. We release regular resources so you can feel informed, educated, and empowered in the design process.


Development and prototyping

We can create technically-sound packaging design for your manufacturer to produce with ease. Buttercrumble is here to answer any questions you may have about dielines, nets, and cutting forms.

Development and prototyping will save you hours of wasted production time and investment. We’ll ensure that your design is optimised for success before it goes to print.

Above: Packaging process for Amal Saeed.


Eco-friendly packaging

Buttercrumble recognises a responsibility as designers. We can provide recommendations to reduce your environmental footprint from carbon offsetting to recycled paper, eco-friendly inks to reducing waste.

These Buttercrumble examples were designed with sustainability in mind. Discover the Select Aroma project here.