How Children's Brands Can Get Ahead
The business landscape is topsy-turvy and ever-changing. We set out on a mission to find out how businesses are getting by. So, we visited the Kid’s Hub and Playtime trade shows in New York to meet with brands and see how they’re fairing.
Kid’s Hub (in partnership with Playtime) is an international trade show based in New York for the children’s industry. For this edition, over 260 brands exhibited across five floors. That’s a big community of design enthusiasts and playful entrepreneurs.
Above: Photography courtesy of Playtime. Collage designed by Buttercrumble.
We interviewed our top brands from the show about their recent challenges. After all, we’re currently in a period of transition. Despite recent global challenges, the show attracted 35% more buyers compared to last year (Picaflor Inc., 2022) and the building buzzed with negotiations. So, we’re hopeful that the industry can continue to grow.
Here’s just one insight from our downloadable:
“I would say that our biggest challenge at the moment is supply and chain… Getting the goods made and on time with still the same high quality that our customers are accustom to.”
Business isn’t always easy, but it’s always an adventure. This trip was a mission to meet with trailblazers and enjoy new-found trends. The insights shared within the document sparked our creativity, and we wholeheartedly hope it sparks yours too!
Want to discover the insights and find ways to move forward? Meet the young-at-heart industry shapers by downloading the guide. Just click on the button below to access it…
The only constant is change, so we have to find resilience and strength. This guide is here to support, and we hope you enjoyed it. If you have any questions, please do reach out to us — We’re always keen to help.
