The news

Here’s the scoop, the 411, the exposés… Yes, You’ve reached the Buttercrumble Blog. Read our featured news posts below for the best of our juicy updates! If you’d like to see where else we’ve been published, please visit our As Seen In page.


Featured updates


All news

Please continue reading for general Buttercrumble thoughts, resources and news. Alternatively, hit the search bar to find something a little more specific. Enjoy!

Resources Help Buttercrumble Resources Help Buttercrumble

Protecting Your Brand

Let’s face it, building your business is hard-work, and you want to protect your success. We are often asked about intellectual property and how businesses can protect their product and brand. Are they automatically entitled to protection? Do we retain the rights? Can they change their design? There is so much to consider but it doesn’t need to be complicated.

Read More
Buttercrumble Buttercrumble

Year of the Rat: Meaning in Design

China has recently celebrated their Lunar New Year and for 2020, we celebrate the Year of the Rat. However, what does this really mean? The Rat (and all zodiac animals) are metaphors in order to tell a richer story. Symbolism in design is important as images are simply vehicles of message and meaning. It’s up to us, the audience, to decode.

Read More
Buttercrumble Buttercrumble

Uncovering a Creative Family Connection at The Hepworth

We recently uncovered a surprising family connection with the Hepworth Gallery. We had visited the gallery on numerous occasions without realising a piece of our family history was being stored in the archive.

We made the discovery in an old newspaper clipping (attached to a wedding invitation), ensuing the passing of our late Great Auntie. It referred to the painting and exhibitions in Scarborough and London that Ernest Sugden had been involved in.

Read More
Resources Help, Trend Resource Buttercrumble Resources Help, Trend Resource Buttercrumble

Top Design Trends Inspired by Hong Kong

We’ve recently been fearless in the pursuit of improving our practice. We were due to represent British design to Hong Kong as part of Business of Design Week (BoDW) with support from the Department for International Trade. Sadly, the main event was cancelled due to recent escalations in civil disturbances across the region. Undeterred by this, we decided to visit the region anyway!

Read More
Buttercrumble Buttercrumble

2019: Our Year in Review

At the beginning of 2019, we shared a graphic on social media stating "dreams are the seeds of change". At this time, we were still working at home – just the two of us! Twelve months later and we are now settled in our new studio with a larger team of three. This was something we dreamt of when first starting. We are so grateful we've been able to grow to this point (with plenty of growth left in us).

How did we get to this point, now? Let us share a recap of the last twelve months, starting in January 2019...

Read More