Good design solves people’s problems by addressing their unique needs. We can achieve this by being empathetic. You’re a beautifully complex being, with a wealth of experience, and your own back-story, thus it’s deeply hurtful when others make assumptions about our lives.

This new beginning motivates us to reinvent ourselves, exercise our strengths, and remedy our foibles. I find this especially true of our young generation climbing social ladders and (literally) growing out of their former selves!

There is a preconception that artists and designers exist to decorate and make things pretty. Now, famed designer, Dieter Rams stated "Good design is aesthetic", yet only well-executed products can truly be beautiful. We must think about both form AND function.

Sporty trends are incoming! A torch lights the way to this summer’s Paris Olympics. In true French flair, it’s set to be a stylish affair buzzing with innovation and cool sports. How will this major global event impact our next generation?

A shift in perspective opens up a world of inspiration. This February, we visited the Canary Island of Fuerteventura to refuel our creative energy. The island’s vibe provided a stark contrast against our home of Leeds, UK.

We were excited to be commissioned to create artwork for Neville Street in Leeds. This honours the history, life and culture of the city. We delved into the past, present, and future culture, industrial heritage, music, nature, and the people of Leeds for this project.