Familiarity breeds indifference. If you want to excite your audience, you need to continuously refresh your offering. This can be as simple as updating your colour palettes each season. We reveal our predictions for 2024-2025 colour trends.

Get ahead of that Magic 8 Ball and stabilise your business in a shaky economy. Our trend methodology is here to support you and your organisation’s commercial success.

There is a new generation of parents on the look-out for the best kids products for their children. However, the marketplace is highly competitive and dominated by trusted household names. In order for newer brands to cut through the noise, they must put audiences at the heart of their offering…

Brands are facing a huge amount of change and it’s harder than ever to connect with scrambling audiences. You need to guarantee your brand’s commercial success, fill your team with confidence, and make sustainable choices. Our trend methodology is here to support you and your organisation. The ability to spot trends is vital in securing the survival of a brand, service, or product.

Colour changes everything, and everything changes with colour. It evokes so much emotion and interest. “What’s your favourite colour?” It’s a question we’ve all asked, and all answered. It’s divisive, and reveals a little part of us. We reveal our predictions for 2023-2024 colour trends.

The Metaverse will be an immersive version of the internet where users can interact with stores, brands, and communities in 3D. It has the power to grant us richer online experiences – imagine this – you and your friends could visit the mall without leaving your living room!