The news

Here’s the scoop, the 411, the exposés… Yes, You’ve reached the Buttercrumble Blog. Read our featured news posts below for the best of our juicy updates! If you’d like to see where else we’ve been published, please visit our As Seen In page.

Featured updates

Blog
Design Perspective: Back to School Style
Design Perspective: Back to School Style

This new beginning motivates us to reinvent ourselves, exercise our strengths, and remedy our foibles. I find this especially true of our young generation climbing social ladders and (literally) growing out of their former selves!

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How to build a brand that Gen-Z loves?
How to build a brand that Gen-Z loves?

Who has some newfound serious buying power? It’s Generation Z! They are emerging as a dominant force that brands can't afford to overlook. This generation (born between the mid-1990s and early 2010s) is shaping the future of marketing with their distinct values, behaviours, and preferences.

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We’ve been selected for the Future Leaders Programme
We’ve been selected for the Future Leaders Programme

Buttercrumble’s co-founder, Abigail, has been chosen as a Future Leader by TPXimpact. The programme helps young entrepreneurs through workshops, financial support and 1:1 coaching.

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Try Our Brand Name Randomizer
Try Our Brand Name Randomizer

We're here to share brand name ideas and our Brand Name Randomizer can be a fun place to start! We have curated beautiful words that can be combined to create something new at the click of a button. We hope it may spark the inspiration.

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The Brand Power Manifesto Launches with a Sold-Out Event
The Brand Power Manifesto Launches with a Sold-Out Event

The newly debuted Brand Power Manifesto has embarked on a tour of events to bring female entrepreneurs together. We invited industry experts, friends, and family to join our community and celebrate creative entrepreneurship.

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Design Perspective: The Olympic Effect
Design Perspective: The Olympic Effect

Sporty trends are incoming! A torch lights the way to this summer’s Paris Olympics. In true French flair, it’s set to be a stylish affair buzzing with innovation and cool sports. How will this major global event impact our next generation?

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Introducing The Brand Power Manifesto
Introducing The Brand Power Manifesto

We have carefully crafted and written our story over the last few years. It’s now time to unveil The Brand Power Manifesto! We’re delighted to publish our debut book (with huge thanks to BIS Publishing). It’ll be released mid-May 2024. Watch this space!

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Design Perspective: Dress Like a Child
Design Perspective: Dress Like a Child

A shift in perspective opens up a world of inspiration. This February, we visited the Canary Island of Fuerteventura to refuel our creative energy. The island’s vibe provided a stark contrast against our home of Leeds, UK.

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Boost Your Brand with Colour Trends for SS25
Boost Your Brand with Colour Trends for SS25

Colour is so evocative; it’s an essential ingredient when building a brand or designing products. If we understand the role colour plays, we can leverage it to make better design decisions. That’s why we take close notice of upcoming colour trends.

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All news

Please continue reading for general Buttercrumble thoughts, resources and news. Alternatively, hit the search bar to find something a little more specific. Enjoy!

Resources Help Buttercrumble Resources Help Buttercrumble

Why Your "Branding" Isn't Working

When you think of branding, you think of logo design, colour scheme and typography. Right?

Although these are key elements, there is SO much more to branding than the visuals! It's about knowing clearly in your mind who you are as a business. Logo design, colour scheme and typography are actually elements of corporate identity. Trust us, it's easy to get identity and branding confused!

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